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LIC Merchant login id

LIC Merchant Portal: The Complete Guide

Overview

Life Insurance Corporation of India (LIC) is the largest life insurance provider in India, serving a spectrum of customers from rural households to urban professionals. From term plans to ULIPs, endowment policies, and pension solutions, LIC’s reach is vast. To ensure seamless service, LIC appoints LIC Merchants—authorized intermediaries empowered to collect policy premiums, assist with login issues, generate invoices, and offer policy support. These merchants get access to a specialized online tool: the LIC Merchant Portal


Who Is a LIC Merchant?

LIC Merchants are trusted, licensed professionals designated by LIC to act as local facilitators. They enable customers to:

  • Buy and renew LIC policies
  • Pay premiums
  • Check policy status
  • Apply for loans or surrender benefits

Fully trained in LIC systems, these merchants essentially operate as mini-LIC offices in their communities.


What Is the LIC Merchant Portal?

The LIC Merchant Portal is a secure online dashboard where merchants log in using a unique ID and password. It enables effortless premium collections, data access, and complete interaction between LIC and policyholders, all via a centralized system.


Core Functions of the Portal

LIC continues to enhance the portal for efficiency and transparency. Key capabilities include:

  • Premium collection and invoice generation
  • Real-time invoice deposit and reconciliation
  • Handling paid/pending invoice queries
  • Viewing and printing payment receipts
  • Proposal generation via cashier tools
  • Processing policy loans, surrenders, or renewals

How to Become a LIC Merchant

Eligibility & Steps:

  1. Minimum Age: 18+
  2. Education: 10th-grade certificate
  3. PAN Card: Mandatory
  4. Interview: At a local LIC branch with a development officer
  5. Training: 25-hour program organized by LIC
  6. IRDAI Exam: Register at IRDAI site and score at least 40%
  7. Appointment Letter & Final Interview: Get your LIC code and complete onboarding

Once cleared, you’re issued login credentials for the LIC Merchant Portal.


Merchant Portal Login Steps

  1. Visit LIC’s official website > go to Other Online Services → Merchant Portal
  2. Click Login
  3. Enter User ID and Password
  4. Click Submit to access dashboard tools and services

Forgot Password / Reset Login

  • Go to the Merchant Portal login page
  • Click “Forgot Password”
  • Enter your User ID and Email ID
  • Click Mail New Password; LIC sends a link/an email to reset
  • Set a new password via the portal after login

Update Your Email ID for OTP:
Login → choose “Update Email ID to get OTP” → fill in credentials → update and confirm to receive OTP on the new email.


Merchant Grievances & Support

Facing any issues?

  • Go to the Merchant PortalGrievances section → submit your query
  • For assistance, contact support via:

FAQs

  • What is the LIC Merchant Portal?
    A secure online platform for LIC Merchants to manage premiums, invoices, and policy servicing.
  • What does a LIC Merchant do?
    Acts as a local representative of LIC to collect premiums, handle policy services, and assist customers.
  • How do I reset or change my portal password?
    Use the “Forgot Password” or “Change Password” links from the portal using your User ID and associated email.
  • How to update email ID for OTP generation?
    Use the portal’s “Update Email ID” feature to register a valid email for future OTPs.

Final Takeaway

The LIC Merchant Portal is more than a digital tool—it’s a lifeline that empowers merchants to deliver fast, accurate services to LIC customers nationwide. From login support to premium collections, invoices, and policy servicing—all can be managed online. By becoming a LIC Merchant and leveraging the portal fully, you serve your community while staying aligned with LIC’s mission of inclusive financial protection.

📞 Buy LIC Policy
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